By Lucie Fraisse
Posted on Oct 4, 20 at 10:06 am
Cycling continues to develop in Toulouse
What if the enthusiasm for cycling in Toulouse continued over time? We will probably have to wait and see if the bad weather at the beginning of October 2020 will not dampen the overflowing enthusiasm of neo-cyclists. But in the meantime, the figures tend to show that cycle use is still booming in the Pink City.
Increased attendance at all counting points
In the weeks following deconfinement, people from Toulouse had flocked to bicycle shops, and in some brands, sales volume had peaked.
A few months later, this sudden craze, which could have been a flash in the pan, seems to continue. At least, this is what the success of certain coronapists in the Pink City tends to show.
“Attendance is increasing at all counting points,” said one from the Toulouse metropolis.
+ 20% between June and September
On average, Toulouse metropolis estimates that attendance increased by 20% between June and September at the various counting points.
Avenue Etienne Billières – the first coronapist in the Pink City – breaks all records: attendance has clearly increased by 58% between June and September.
“Dynamic return” at VélÔtoulouse
Another indicator of this cycling success: the increase in the number of long-term subscriptions at VelÔtoulouse. At JCDecaux, the operator of self-service bicycles in Toulouse, it is estimated that Toulouse is experiencing “a dynamic return to school”.
With 3,000 additional long-term subscribers since June 1, VélÔtoulouse is experiencing a dynamic return to school. The service also saw a 5% increase in rentals between July 15 and September 21 compared to the same period in 2019.
Noémie FuentoJCDecaux Communication Officer
Women and quadras at Indigo Weel
Same enthusiasm, at Indigo Weel, the self-service bicycle and scooter operator in the Pink City is also pleased with the rising figures.
“Usually September is a key month for us,” explains Jean Gadrat, Managing Director of Indigo Weel. And this year our figures are much higher than those of 2019. ”
Small peculiarity, the operator, who has so far attracted young people, is now convincing a new clientele of quadra and more and more women.
Cycling also appeals to thieves!
“We have an advantage over private bicycles: with our system, there is no problem of theft for the user,” explains Jean Gadrat.
Theft is indeed one of the barriers to buying a bicycle. According to figures from Ademe, fear of theft is a barrier to buying for a third of cyclists.
And the Pink City is not immune to the phenomenon: thieves share Toulouse’s passion for two-wheelers. And don’t hesitate to take out the grinder to saw the padlocks of the most beautiful machines, with a predilection for electric bikes.
Soon new bicycle spaces in underground car parks?
A problem to which the company Indigo plans to provide a solution, by developing its offer of bicycle spaces in underground car parks in Toulouse, as is already the case in particular at the Capitol.
“We want to provide quality parking for cyclists in the city center,” explains Jean Gadrat. With secure spaces, where you can leave your helmet and rain gear and recharge your electric bike. “
A paid service that Indigo hopes to bring into service in the coming months and which could perhaps convince new Toulouse residents to switch to cycling.