A pioneer in the electric automobile industry, the world’s largest seller of zero-emission vehicles, Tesla has taken the car EV market from the bottom and is doing quite well. The figures speak for themselves, as the Californian giant now has a market capitalization of over 500 billion euros. And it’s not over yet, as Tesla is actively preparing a new vehicle slated for late this year or early 2022. It’s a $ 20,000 model. Which would make it the cheapest model in its catalog.
Tesla wants an affordable model at all costs
With already more than 5 references in its catalog, in particular the Model S, Model X, Model Y, Model 3 and the Tesla Cybertruck or the Tesla Semi, the American giant of the electric automobile is not however the most interesting on the market. .
Tesla vehicles parked near a charging station – Photo credits: Wikimedia Commons
Due in particular to the prices charged on its vehicles. Which start for the cheapest of them (Model 3) at 40,000 euros.
And at this price, it is normal for consumers to think of a combustion engine first and to opt for traditional brands, which offer relatively affordable vehicles.
Realizing this, Tesla has been working on an inexpensive electric car for 2 years now. The starting price of which is estimated at 20,000 euros. News of this anonymous model is reaching us from China at the moment.
An inflammatory report that ignites the powder
While its whimsical boss Elon Musk, announced the launch of a car for less than $ 25,000 or 20,000 euros for 2023, this report predicts a launch in 2022 at the latest.
Indeed, Tesla’s Chinese representation recently applied for marketing authorization for a third entry-level model. After the Model 3 and Model Y.
Tesla Model S – Photo credits: Flickr
Said document announces a launch scheduled for late 2021 early 2022. Also in this report, we know that the production of this vehicle would be entrusted to the Gigafactory in Shanghai.