A young startup based in Barcelona, Lupa plans to launch a full range of vehicles. Its first model, the E26, will be launched in 2023 and will be positioned against the Renault ZOE.
In a market increasingly coveted by major manufacturers, some startups are still trying to get out of the game. This is the case of the Catalan company Lupa, which has just presented the images of its first model. With 4.07 m in length, the Lupa E26 aims to compete with the Renault ZOE and the Peugeot e-208 in the city car segment. On its website, the manufacturer announces a power of up to 87 kW and a 0 to 100 crossed in 9 seconds. Accumulating 42 kWh of capacity, the battery has a WLTP range of between 320 and 400 km depending on the type of driving.
Advertised from 17,000 euros excluding government aid, the Lupa E26 can be purchased without its battery for a price of 9,400 €. In this case, the pack will be offered in rental form. In terms of distribution, the manufacturer plans to sell exclusively online. Deliveries and maintenance operations will be carried out through workshops and partner concessions.
Beyond its city car, Lupa’s product plan also provides for the launch of two electric SUVs by 2024. Equipped with a 64 kWh battery, the SUV64 is announced at 23,000 € while the SUV42, with more autonomy. modest, should start from € 19,100.
If getting into the electric car seemed relevant a few years ago when the ground was “virgin”, it now seems difficult for a new player to find a place in the market. All the more so since Lupa intends to venture into the “low-cost” market, which today remains one of the most difficult segments to make profitable in the automotive world.