NEWS – The French are not against the battery car but make its purchase subject to a few requirements.
We only talk about her. The electric car is on everyone’s lips. While the French government has given its development a financial boost by raising the amount of the premium to accelerate the ecological transition, consumers seem, in a large majority, ready to take the plunge. According to a study Accelerating the Evolution commissioned by the company Castrol and carried out among a panel of consumers, fleet managers and leaders in the automotive industry, French motorists are up for buying a battery vehicle by 2024 , on average. The evolution of technologies and the development of the fleet of charging stations would encourage them to convert to electricity. More than half (56%) of fleet managers, for their part, say they expect their competitors to take the plunge to do the same.
The study reveals that the purchase of an electric vehicle depends on three factors: price, charging time and range. For 75% of French consumers, the electric car is still too expensive. This perception is distorted by the fact that many of them are unaware that the cost of maintaining and operating these vehicles is much lower than that of a combustion engine vehicle. Around 27% according to the latest studies. The fact remains that the price of an electric vehicle would have to not exceed 28,000 euros for French consumers to adopt the zero-emission car. This is 4,000 euros less than the world average.
Second factor that can explain the reluctance of French consumers: the duration of the recharge. The majority of people questioned still find it too long. The average time should not exceed 27 minutes to encourage as many people as possible to drive electric. For the moment, we are far from the mark. The number of fast terminals is not yet very developed.
Finally, and this is the third brake on the widespread adoption of electric vehicles: the fear of breakdown. These models do indeed suffer from limited autonomy. For motorists to take the plunge, vehicles would need to be able to travel from Paris to Lyon with a single charge. This is far from the case today. Above 100-110 km, the consumption of an electric vehicle becomes almost exponential.
It is clear that no electric vehicle on the market today meets these three conditions – an average price of € 28,000, a charging time of 27 minutes and a range of 465 km. The Renault Zoé comes close to it, but its city-car architecture does not satisfy all uses. For the three conditions for the massive adoption of electric vehicles to be met, we will certainly have to wait for a technological breakthrough.